BruceMark Fernandez
Available for freelance
I am BruceMark Fernandez, a WordPress developer with 16 years of experience building custom themes and page-builder sites that are fast, responsive and search-ready.
About
A/02
Sixteen years of building for the web, from hand-coded themes to page builders. I design in Photoshop and Figma, build in WordPress, and back every launch with SEO, speed tuning and AI-assisted workflows.
- Years of professional experience
- 16+
- Years as a senior WordPress developer
- 13+
- CMS platforms & page builders
- 7
- Core skill areas, design to hosting
- 6
My approach
- Strategy Goals, sitemap and SEO plan agreed before a single page is built.
- Design Responsive layouts in Figma and Photoshop, shaped around the brand.
- Development Custom WordPress themes and page builders, built fast and clean.
- Deploy Hosting, DNS, SSL and migration handled, then speed and SEO checks after launch.
My expertise
-
[01]
WordPress development
Custom themes and page-builder sites, plus Duda, Wix and GoDaddy builds to fit each client’s needs and budget.
- Custom themes
- Divi
- Elementor
- Genesis
- Duda
- Wix
-
[02]
Web design
Responsive, visually polished layouts designed in Photoshop and Figma, built to match each brand.
- Figma
- Photoshop
- Responsive
- UI/UX
-
[03]
SEO & performance
Technical SEO audits, Core Web Vitals and page-speed fixes, with tracking set up to measure the results.
- PageSpeed
- Analytics
- Search Console
- Tag Manager
- Screaming Frog
-
[04]
Hosting & automation
Hosting, domains, DNS, SSL and migrations handled end to end, with Zapier and AI tools speeding up the work.
- cPanel
- DNS & SSL
- Migration
- Zapier
- Claude
- ChatGPT
CV/04
My digital
My digital
journey
Sixteen years with WordPress — from building client sites as a junior developer to more than a decade as a senior developer, running SEO audits, fixing tough WordPress issues and building custom themes.
[01] Experience
- 2013 — Now
Sr. WordPress developer
Surefire Local
- 2012 — 2013
Jr. WordPress developer
Endlessrise Inc
- 2010 — 2012
Junior web developer
Mobimonster Canada
[02] Core skills
CMS & development
WordPress, Divi, Elementor, Genesis, Duda, Wix, GoDaddy
Web design
Responsive UI/UX layouts in Photoshop & Figma
SEO & performance
Technical audits, Core Web Vitals, analytics
Automation & workflow
Zapier app integrations & task automation
AI-assisted development
Claude Pro & ChatGPT Plus for coding and debugging
Hosting & deployment
Domains, DNS, SSL, cPanel, installs & migrations
[03] Everyday toolbox
- WordPress
- Divi
- Elementor
- Genesis Framework
- Figma
- Adobe Photoshop
- PageSpeed Insights
- Google Analytics
- Search Console
- Tag Manager
- Screaming Frog
- Zapier
- WooCommerce
- cPanel
- Claude Pro
- ChatGPT Plus
Disciplines: WordPress, Web design, SEO, Performance, Automation, UI/UX